The marketing strategy for a business uses various things as its application, one of which is by using marketing psychology . An easy example is found in the online motorcycle taxi logo , namely Grab and Gojek, which both use the color green. This color has many meanings, one of the common meanings is growth associated with new life and renewal. With the meaning contained in the application of business colors, it will give a sense of optimism to anyone who sees or uses it.
Here we will share a few marketing psychology tricks that are right for your business.
Maybe you will first ask, what is marketing psychology ? Basically, marketing Belgium WhatsApp Number List psychology is an understanding of the various motives that can influence the emotions and market actions of consumers in viewing a particular business product.
The next question, then how do we apply it to our business? To answer this question, we will explain it slowly. Let's look at the following reviews.
First, try to Emotionally Arouse Your Prospect. This is assessed from the purchase of an item that is influenced by the emotional level of the customer. These emotions have a major influence on purchasing decisions. For example, people will buy their favorite items, without having to compare specifications, functions, and other factors, this is because the customer's emotions win their choice. So it would be better if from now on we tell them about the level of comfort, safety and satisfaction of the products we offer rather than having to describe the advantages of the product. By implementing this, customers will be personally connected with the brands that we offer.
Next, try to show Social Proof. This is illustrated by the many positive reviews given by customers. By showing social proof on various sites, potential customers will easily buy the products or business services that we offer.
The most important thing for you to do next is Avoid Using Command Words. The approach that can be taken is to make an offer gently, without using negative words in it. You can use offers that inspire customers, such as “Come on, subscribe right away, get 30 days of free use”, and so on.